I’m at the age where it seems everyone is getting marriedâ€”I have four weddings to attend in the next couple of months. I was reading my colleague’s wedding website and reading the story of how he and his fiancÃ© met and it reminded me how important first impressions are, along with courtship. You must romance your future spouseâ€”same goes for your potential customers. You only get one first impressionâ€”make the most of it.
Ask Them On A First Date.
How are you going to know if the customer is interested unless you have a conversation with them? Say hello, introduce yourself.
Ask For A Second Date.
Maybe your initial â€œdateâ€ or conversation went really well. Do you both want to pursue this business relationship? Ask them if they would like a free-trial or demonstration of your product.
After you have discussed everything necessary and decided this is a great partnership, you offer a business proposition. But only when the time is right.
Then Comes Marriage.
After your proposal, if they accept, you begin planning your long-term relationship. This includes negotiations, and making sure this will be a lasting relationshipâ€”maybe there’s even a pre-nuptial.
Whatever you do, just like in a relationship, take that first step. You never know what you’ll find.