Today, client retention is all about providing a good customer experience. For many B2B organizations, doing so means maintaining a state-of-the-art support process. The traditional model of resolving issues when a client calls isn’t good enough anymore. Business/client interaction needs to be seamless and support procedures must be dynamic, personalized and fast. One of the top tools allowing support teams to make this happen is conversational AI.
A common use of conversational AI is the chatbot. However, these aren’t the chatbots from 20 years ago that could only provide simple responses to simple inquiries. Now, customer service chatbots utilize artificial intelligence, which allows them to offer a wide range of services to your client base. If your customer experience is suffering, integrating this form of conversation AI into your operation may be the best solution. Let’s go over how these tools will improve your customer experience.
Go Further Than Answering Client Questions
Good customer support is all about resolving issues quickly. AI-powered chatbots can certainly do that. However, customer support standards are very high, meaning you need to go above and beyond when interacting with clients. With conversational AI, you can not only deliver the right solutions to clients, but you can also provide additional information about their service level agreement, product updates and added features. Furthermore, chatbots can provide links to self-service resources so clients can access additional information that will help them avoid issues in the future.
A Multilingual Solution
Is your organization beginning the branch out and take on clients from foreign countries? If so, conversational AI within your B2B customer support software is a must. These tools will allow you to provide multilingual support without having to use interpreters or hire bilingual staff. Chatbots using artificial intelligence are now able to provide support services in many languages. This is a perfect solution if you’re doing regular business with clients in different time zones. It’s also great for your business reputation, as it shows you’re willing to take measures to support all languages. This is the pinnacle of providing a good customer experience.
A Higher Level of Convenience
Access to customer support at any time from any location is becoming the standard. Your client base needs to be able to get the solutions they’re looking for on their own terms. Conversational AI makes this a real possibility. Chatbots using artificial intelligence are able to provide high-quality service 24/7. Many companies are now using customer support apps that provide even more flexibility. These mobile support tools allow clients to interact with you while on the go. With mobile use constantly on the rise, this is something you can’t ignore.
Take Advantage of Conversational AI
Harnessing the power of artificial intelligence will allow your support department to improve the customer experience by leaps and bounds. Consider integrating conversational AI into your operation and start seeing results immediately.
PhaseWare can help by providing configurable customer support software. Contact us today to learn more.