There are plenty of ways to market your business these days—television, radio, newspaper, social media, etc. I believe social media is one of the best ways to do so, especially if your target audience is online—and chances are they’re online. If you have other forms of advertising, such as a radio ad, market it through social media channels in order to get the most reach for your efforts.
A good example of social media advertising can been seen in a fairly new business, IWearYourShirt. It was created by Jason Sadler of Jacksonville, FL. Basically, he and the IWearYourShirt team wear your shirt, create videos and a social media strategy to promote your company. It’s an amazing concept and has really caught on. In 2012, PhaseWare plans on utilizing IWearYourShirt for three days. Our first one is this Thursday, January 12, 2012. We will have a great giveaway and will be hosting a day-long Tweet Chat using #PhaseWareFire. We’d love to have you participate. There will be some great discussions about customer service, customer support, customer feedback management… and any other topics you want to discuss!
What types of marketing and advertising do you like to utilize? Do you think social media is going to replace other forms of promoting your business? I’d like to hear your opinion.
Get a jump start on our fun giveaway and submit your entry HERE!